Florida Fine Cars used car sales consultants sold nearly 900 used cars in April, more than half the company’s entire used car inventory in a 30-day period.
Top used car sellers for April include Florida Fine Cars West Palm Beach used car sales consultant Moe Eisa, with 36 used cars; Florida Fine Cars Hollywood used car sales consultant Paulo Mendes Freitas, with 22.5 used cars; and Florida Fine Cars Miami used car sales consultant Yosvani Pons, with 23 used cars.
All three April top sellers are repeat winners who regularly rank among their store’s top selling sales consultants.
Companywide, Florida Fine Cars Miami topped April sales with the sale of 464 used cars. Florida Fine Cars West Palm Beach came in second with the sale of 236 used cars; and Florida Fine Cars Hollywood placed third, with the sale of 157 used cars – a record-breaking milestone for that store.
Eisa, who’s been in the used car business for about eight years, said 50 to 60 percent of his business comes from referrals. Eisa gets a lot of referrals because he works hard and provides excellent customer service.
“Almost all people have had a bad experience sometime. I try to make them feel comfortable to the point where I am like a friend or family,” Eisa said. “I try to get them the best deal and payment, and make sure they are happy.”
Eisa is especially good at helping used car buyers work around credit challenges.
“Some people go all over and can’t get approved. I like it when people come here not expecting anything and they leave with their dream car,” Eisa said. “Then they go and tell their family and friends and they bring them here and I make it happen again.”
Florida Fine Cars Miami used car sales consultant Yosvani Pons said he carefully follows a series of steps to ensure a deal goes through. The system works for him: he is often the top seller at Florida Fine Cars’ Miami used car dealership.
“I am not a pushy salesperson. I let people take their time,” Pons said. “I am not trying to sell them a used car. I just want to help them out and if it works out, it works out.”
For Pons, it almost always works out. He gets many of his used car customers through referrals.
Pons carefully tracks his sales numbers and estimates a 50 percent close rate with referrals. He knows where his sales originate and that helps him succeed.
“I know the business,” Pons said. “I think people sense that I know what I am talking about. I listen to and follow the manager’s advice. Whatever is needed to make it happen, I get it done.”
Florida Fine Cars general manager Chris Kellom said Pons followup is meticulous.
“He is constantly on the phone and he gets a lot of referrals and repeat business,” Kellom said. “You treat people nice and they refer you.”
Florida Fine Cars Hollywood used car consultant Paulo Mendes Freitas attributes his consistent success rate with great customer service. Happy customers refer their friends and relatives if they get great service and a great deal, Freitas noted.
“I treat the customers the way they want to be treated,” Freitas said. “People hate the system. When you are friendly with them and educate them about the whole process so they are part of the process, they understand better.”
His most important advice? Listen twice as much as you talk.
“If they are looking for a spacious car but they have a limited budget or if they want something not too fancy or not too simple, listen: they provide all the tools you need to sell. Just listen to them,” Freitas said. “The whole thing is about paying attention.”
Florida Fine Cars Hollywood sales manager Elias Contreras said his employees hustled in April to make record-breaking sales.
“Everybody worked real hard,” Contreras said. “Customer service is key. We have to provide good customer service and stand by our word. Next month we will be even higher!”
Florida Fine Cars doesn’t charge dealer fees and offers a huge variety of beautiful used cars at its three easy-to-find locations in West Palm Beach, Hollywood and Miami. Shop for your car online at www.floridafinecars.com, hammer out the terms of your Florida Fine Cars purchase through Virtual Deal and then stop by one of Florida Fine Cars’ convenient locations and pick up your used car. Your new Florida Fine Cars wheels await.
Florida Fine Cars offers nearly 1,500 quality used cars for sale priced thousands below retail at its three locations combined. Florida Fine Cars dealerships are conveniently located in West Palm Beach near Palm Beach International Airport and just off Florida’s Turnpike in Hollywood and Miami.
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